Doja Cat‘s fifth studio album ‘Vie‘ hit digital shelves on Friday (September 26) and was almost instantly greeted with critical acclaim from her dedicated fans (affectionately called #Kittens) and industry critics.

Laden with 80’s-inspired cuts like its lead singles ‘Jealous Type,‘ ‘Gorgeous,’ and ‘Stranger,’ the 15-track set – despite boasting SZA as its only guest star – is chockfull of contributions from producer and songwriter extraordinaires like Jack Antonoff, Gavin Bennett, Ari Starace, Sounwave, Y2K, and more.

Not only braving high expectations given the Billboard 200 top 10 placements of its three predecessors ‘Hot Pink,’ ‘Planet HER,’ and ‘Scarlet,’ ‘Vie’ entered its race to the chart’s summit with stiff competition in the form of Young Thug and Mariah Carey.

Hop inside to see how industry analysts believe the GRAMMY-winning rapper’s LP will fare by the end of its inaugural sales tracking week.

Doja Cat’s ‘Vie’ 

Predicted First-Week Sales (SPS):   59,000 units

Predicted Billboard 200 Debut:  #5

According to HDD, ‘Vie’ is expected to shift approximately 59,000 units by the completion of its opening sales week.

Should the prediction ring true, the project will open to the lowest first-week sales Cat’s captured this decade following ‘Scarlet’ (72,000 sold first-week) and ‘Planet HER’ (109,000 sold first-week).

On the upside, however, it will keep her Billboard 200 top 10s streak intact thanks to its arrival as the fourth consecutive LP she’s had to conquer the chart region behind ‘Scarlet’ (#4 peak), ‘Planet HER’ (#2 peak), and ‘Hot Pink’ (#9 peak).

Stream ‘Vie’ in full here.

Your thoughts?

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