Kanye West is celebrating a major milestone as his latest album, ‘Bully’, takes over the digital sales charts.

Full story below.

Multiple spots in the top 10 of the Apple Music and Spotify songs charts are reportedly dominated by Ye, marking a massive moment for the rollout.

This album has already delivered multiple No. 1s on the streamer, including his collaboration with Travis Scott, ‘Father’, which is currently at the top of both the U.S. and global real-time sales and streaming tallies.

‘Bully’ is also holding strong at No. 1 on Spotify’s Top Albums chart worldwide, with early numbers being described as one of the biggest first-day debuts of the year.

Take a look:

Ye’s ‘BULLY’ is Spotify’s biggest album debut of the week pic.twitter.com/W74FOd4cC3

— Kurrco (@Kurrco) March 30, 2026

The largest Spotify debut for a Rap album this year so far, reps from Gamma – the multimedia label ‘Bully’ was released on – even took to Instagram in a now-deleted story to allege its arrival on the streaming platform is rivaling that of leaders of other genres as well.

“BULLY did close to 50M in its first full day at Spotify,” the IG post said. “That would make it one of the biggest first weeks of the year on Spotify alongside BTS and Harry Styles, and the biggest hip-hop release of the year on Spotify far exceeding J. Cole. ‘Father’ did 4.1M streams on Spotify in its first full day globally.”

Independent industry analysts are still working to verify Gamma’s claims.

With features from Travis Scott, CeeLo Green, and Don Toliver, this latest project is making an impact for Kanye’s comeback to the industry after a turbulent few years.

Looking ahead, West is set to return to the stage with his first Los Angeles performance since 2021 taking place at SoFi Stadium, and has recently announced to headline all three days at the Wireless Festival.

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