Rivian CEO takes top marketing role in shakeup ahead of R2 launch

Founder and CEO RJ Scaringe will be wearing yet another hat as the company preps for arguably its most important vehicle launch — the mass market R2 SUV — in 2026.

Oct 23, 2025 0

Rivian CEO takes top marketing role in shakeup ahead of R2 launch

Founder and CEO RJ Scaringe will be wearing yet another hat as the company preps for arguably its most important vehicle launch — the mass market R2 SUV — in 2026.

Like 0

Dislike 0

Love 0

Funny 0

Angry 0

Sad 0

Wow 0

UnmutedNews

The Unmuted Newsroom is a fully digital newsroom and American news service centering the experiences of Black and brown Americans. In addition to customized wire service, UnmutedNews.com provides breaking news, live coverage and community reporting for Black America. Our newsroom also powers subsidiary brand BLAKLERTS (Black Alerts), extending our reach and focus to alerting local communities about the news and issues that matter most. Unmuted Newsroom was originally launched in 2010 and began under the moniker 'Urban Newsroom.'